Inquiry: Chapter 11 review
Key points: Preparing Broadcast Copy
- News happens at anytime of the day or night.
- Radio copy writing is written for the ear.
- Use a pronunciation guide to ensure no mispronunciation happens.
- The listener or viewer has to understand information immediately so it has to grab their attention but be simplistic and clear.
- Only give the most important facts, don’t add unnecessary information.
- Use the inverted pyramid, therefore the flow is ordered and correct. “Write as you speak”.
- The formula ‘Rule of 20’ is used to be effective, each syllable in a sentence counts as a unit, with 20 units the maximum. However sentence length can vary but must be easily read.
Differences between writing for broadcast and print-based media are:
Broadcast Print-based media
Writing designed to be heard Writing designed to be seen
Simple direct style Direct purpose in writing
Scripts written conversationally Correct punctuation used
Be precise and correct Understandable language
Just the essentials of story Use of 5W’s and 1H in main paragraph
Rhythm and cadence Formal/semi-formal
Creates a fusion of words and visuals Story needs more development
Active and passive voice used
Clarity needed, pronunciation guide used
Practical: Week 4 interviewed someone and wrote a short article using their speech. Return to this interview, and write that news story as a very short broadcast audio-visual script.
This is a short broadcast audio-visual script of my interview with my fiancé Shepard.
THE MOST IMPORTANT THING TO ME
|Hey babe, what is the most important thing to you, and why?||My fiancé sitting in bed late one night.
SOT (playing a game on his iPhone)
|Shepard: “What do you mean?”
|Confused look on his face.|
|“What is the most important thing to you, and why? It’s part of my media writing course.”||Staring at each other.|
|Shepard: “Oh I see; well you are of course”.||Smiles widely and looks at me.|
|Shepard: “Life would be boring without you”.|
|Shepard: “A house or home because you need “somewhere to come home to every night and a place to put your crap”.
|Stares at me and laughs.
SOT (gentle laugh)
|Anything else?||SOT (ceiling fan turning)|
|Shepard: “Your health as your no good if your dead.
|Looks at me with conviction in his eyes.|
|“A job is important because money is needed to buy food, have a house and have money to do things.”
|Counting off his points on his fingers.|
|Shepard: “Lastly would be family because I was raised by them and they looked after me so I need to return the favor.”||Concerned look on his face, but love in his eyes.
SOT (clears his throat)
|“Thanks for that, great answers”||Both smiling lovingly at each other.|
Quiz: Words, completed 19/09/2016
This weeks quiz asked ten questions and to read Chapter nine of Hicks, English for Journalist in preparation for the quiz.
After a second attempt I achieved 100%, there was confusion for me over ‘masterly’ instead of ‘masterful’ as in the ‘golfer’s performance …’ In general the advice should be, aim to write as you speak.
Process of writing news.wordpress.com 2016, chapter five writing for broadcast, viewed 7 October 2016
Whitaker, W.R., Ramsey, J.E., & Smith, R.D. (2012). MediaWriting: Print, Broadcast, and Public Relations (4th Edition). New York, New York, USA: Routledge.
Wynford Hicks (2013). English for Journalists: Twentieth Anniversary Edition (Special edition). New York, New York, USA: Routledge.